Pleasurecraft is a band local to Edmonton that was started in 2018 by 18 year old Ethan Bardsley and 17 year old Caleb Morphy. The two first bonded over their shared admiration for similar artists, later realising that they would like to make music that reflects the same catchy light guitar melodies. In early 2019 along with a new bass player and a drummer the band started working on their Demo EP (Toes in the Water) which was later mixed and recorded by local artist Spencer Morphy (The Velveteins). From there the band began to perform live shows across Edmonton until early 2020. In the absence of live shows, the band along with new guitarist and songwriter Caydin Watkinson, made use of the abundance of time to work on their full debut album which is set to release in 2022. Throughout the most recent shows the band has explored the new sounds brought by new members and have been able to capture a wider array of audiences.